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NEW SERIES VOL. 3, No. 44
TELEVISION DIGEST-9
Of this year’s 5 million FM receiving devices, we estimate that at least one third (1.5 million) will be FM stereo. This includes slightly more than half of the phono-radio and TV-radio combos and nearly three-quarters of component timers, plus considerably smaller percentages of domestic and imported table radios. Next year, FM stereo’s percentage will increase somewhat, but probably not to more than around 35-37% of total.
Only category in which we show no 19 63 -to19 64 increase is TV combinations. Implicit in this estimate is belief that TV combos’ percentage of market will decline next year, due to increased popularity of color, while FM’s percentage of remaining combo market will rise. TV combo figures include both b&w and color.
Based on best industry sources available, here are our estimates of minimum production & imports of FM receiving devices in 1963 & 1964, together with revised estimate of 1962 output:
Type
1962
1963
1964
Table, clock, portable
1,225,000
1,700, 000
2, 000, 000
Phono combinations with FM
1,200,000
1, 500, 000
1,650,000
TV combinations with FM
280, 000
400, 000
400, 000
Component timers & tuner -amplifiers* .
300,000
350, 000
410,000
Automobile FM
75,000
200, 000
350,000
Imports (all categories)
200, 000
1,000,000
1,600,000
TOTAL
3,280, 000
5, 150,000
6,410,000
♦Includes imports
ANOTHER HOME TV RECORDER— FROM FAIRCHILD: TV set manufacturers will be invited this month to see working model of what may become home video tape recorder, according to spokesman of Fairchild Camera & Instrument Co.
Fairchild engineers have seen British-developed Telcan recorder, scheduled to be demonstrated in U. S. within next month or 2 by U. S. licensee Cinerama (Vol.‘3:36 p7), and claim their own approach is better one— although they won’t say what it is.
Fairchild, whose only major consumer products are sound movie cameras & projectors, has no plans to market home video tape recorder. "We’d prefer an alliance with one or more major TV manufacturers," spokesman told us, "who would market it as an accessory or part of a TV set. We would like to supply the unit, if anyone is interested, but not to market it."
Recorder is outgrowth of military developments by Fairchild subsidiary Winston Research Corp., W. Los Angeles. Fairchild does intend to build & market professional closed-circuit portable TV tape recorder for commercial, industrial & educational use, and is aiming at $3-5,000 price. Home recorder would be next step, and company is revealing no details or cost information— except to say that it has completed working model for its industry demonstration.
In coming months, you can except to hear more announcements from other companies about home TV tape recorders.
TV-RADIO PRODUCTION: EIA statistics for week ended Oct. 25 (43rd week of 1963) excluding 11 -in. and smaller:
Oct. 19-25 Preceding wk. 1962 wk. ’63 cumulative *62 cumulative
Black & white TV. . . 155,442 154,472 136,499 5,820,489 5,434,086
Total radio 480,090 502,809 415,348 14,892,963 15,684,733
Auto radio 202,856 233,799 149,802 6,421,670 5,665,954