What's New? (Jul 1968)

SPEAKING OF MORALE In the field of industrial public relations, one item is always assured top priority in any discussion relating to personnel and employer-employee relations. That is a growing awareness of the important part that morale plays in its role as a practical contributor to the end result of any healthy business . . . productivity and profits. We in Famous have always been proud of the many evidences of the high standard of morale among our employees at every level. We have tried to foster and engender this feeling of closeness . . . of belonging . . . of being an important member of a team, and as a result we have grown strong ... both numerically and economically over the years. Such is the stuff morale is made of. Morale as such is purely and simply a state of mind ... avery infectious state of mind. If you are happy at your job. bubbling over with enthusiasm . . . proud of your theatre, of your staff, of your product, and most important, of your Company and the business you are in... that same feeling will spread like wildfire, not only through your staff, but into the minds of every customer visiting your place of business. You are the key that can open the floodgates to release the greatest practical display of morale in the history of our business, at a time when it is of prime importance. If you talk BIG ... and act BIG... you'll BE BIG, and every member of your staff will grow in stature along with you. This in turn will communicate itself to your superiors and to theirs, to complete a cycle from which all parties concerned must eventually benefit. I've said my piece. We're in a truly great business, and we're in it because we just plain love it. Let's act like we do and we can travel in only one direction, and that’s STRAIGHT UP. And, talking about morale . . . remember this. The state of your employee's morale is simply an honest reflection of your own. Think about it. EK. © COC OCO OOH OHO OOOH HOH OYE OOO OOO OKOO In our last issue we emphasized the importance of proper and personal supervision of the maintenance in your theatre, with special emphasis on your washroom facilities and your boxoffice. In this issue we highlight the auditorium, foyer and lobby, and your theatre front. If you follow all of the suggestions | am sure you won't have to worry about the contents of your next Investigator’s report on the subject of the physical condition of your property. AUDITORIUM All seats must be personally checked by you frequently to make sure they are properly anchored to floor. Torn and slashed seat covers to be repaired or replaced immediately. Leather covers to be dusted daily, and cloth covers to be vacuumed. Seat backs and bottoms to be checked for breaks. If backs are sprung, must be repaired or replaced at once. All hanging chandeliers must be inspected at least every six months. Make sure securely anchored. Replace burnt-out lamps immediately. Make sure your cleaning staff CLEANS between seats as well as aisle MAINTAINING YOUR PROPERTY areas, for popcorn, wrappers, boxes, etc. Auditorium floor must be washed at least once weekly. Paint when necessary . Remove all gum from floor and seat backs daily to prevent accumulation. Standee Rail — clean inside of rail where people rest their heads. FOYER AND LOBBY Both areas must be kept immaculately clean at all times. Staff members should be trained to pick up candy wrappers, spilled popcorn, etc. immediately, and not let them accumulate. Don't junk up this area with unnecessary advertising posters or publicity gimmicks whose value is questionable. Do not display ANYTHING which is not directly related to our business. All carpetted areas must be vacuumed daily. When mopping adjacent areas make sure your cleaners do not slop water over carpet. This will prolong its life. Periodically carpets must be professionally shampooed. Obtain tenders and submit to this office. All hand-rails leading up or down stairs must be checked frequently to make sure they are properly and safely secured to wall. White rubber nosing on stairs to be cleaned daily. All glass in display frame, on standee rail, etc. to be checked and cleaned as often as necessary each day. Walls in lobby — foyer area, as well as auditorium to be washed down as necessary, especially above radiators. Clean out ash-trays frequently. THEATRE FRONT The entire front must be cleaned daily. This means the display frames, decorative metal work, etc. If dirt and dust are permitted to accumulate on metal it will cause quicker deterioration. Advertising and posters in display frames should be clean and neat, properly identified. Do not leave posters around advertising attractions or events which had played a week or a month earlier. Keep your marquee clean and attractive. Check neon frequently and replace burnt lamps immediately. Keep sidewalk in front of theatre clean and free of accumulated debris. WATCH FOR FURTHER MAINTENANCE HINTS IN FUTURE EDITIONS OF WHAT’S NEW