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IF YOU CAN'T STAND THE HEAT
| believe it was former president of the United States Harry S. Truman, who when discussing the pressures and tensions of politics, drily commented, ‘‘If you can’t stand the heat, stay out of the kitchen.” | wonder if that bit of earthy philosophy isn’t applicable in some degree to our business.
The casualty rate among aspiring management trainees is, to say the least, staggering. Do we go out of our way to oversimplify the salient facts, hours and conditions of work, salary, immediate and future benefits, just to put bodies in our theatres, only to discover to our dismay that after a few weeks they become so disenchanted, in fact feel cheated, quit
and we have to start ail over again?
This is no longer the simple business it was when you and | got into it. It is an evolutionary and revolutionery departure from long established conformity. It’s a whole new way of life with a brand new set of rules. It is a ‘Produce and survive or fall by the wayside’ concept. We are in a state of metamorphosis, like a caterpillar emerging from its cocoon and spread
ing its butterfly wings to soar into tl | don't think that we should pf streets and into positions of trus frank in our preliminary discussiot from the outset that in this busil promise there is a good, comfor ago, Opportunities for advancemé¢ be told the truth, both sides of it. Then, and only then will the r material into one of the mo manager. And, just as importan straining at their bits for a chanc
A FIRST FOR FAM(
This issue of WHAT’S NEW produced in its entirety rig] our office. All of the type ! our own |.B.M. Composer printing done on our newl offset presses. The only thi is a plate maker, and tha _ had to be farmed out. We hope to add that equipment in the near future. We are now equipped to do all the printing for every theatre on the circuit, letterheads, envelopes, schedules, heralds etc., as long as they do not exceed 11” x 17” overall. Effective immediately you will please requiisition all necessary printing through Florence Van Heek, and if our machines can‘t handle it she will call for tenders and get the best prices possible. Remember, this is an off-set press and will reproduce anything, type, illustrations etc. Attach copy required to a regular requisition and forward to Florence, indicating number desired.
ED
Ralph Schonert is in charge of our printing department, and Mr. Len Cowie has been engaged to operate the equipment.
‘ -~tad unknown.
-~~ata_for_recruits as to practically drag them in off the
Only one thing we. the conspicuous absence of Vorurmne., information from the field.
lf you don’t tell us what is going on in your location there is no way, but no way in which you will see it in print. This is YOUR showcase and we are ready and more than willing to publish anything that may be of interest to our readers, all of the employees of our company. It is up to you to provide us with that information.
We ask you again to act as our reporters in the field and to advise us promptly of anything of interest in your theatre affecting your staff and families. If a picture tells the story better, send along a black and white print.
We can’t promise to publish EVERY THING, and also reserve the right to edit all material submitted, but it’s a pretty safe bet that most of your submissions will appear in print. So, be a good reporter, and REPORT. We'll take it from there.
“—Lthink we ought to be fair and
aie |
ets.
Doris Hosiery MillSdtstme.— products through quality outlets only, and have agreed to imprint several million packages with some form of F.P. identification to be agreed upon mutually, which when presented to any one of our theatres at any time will entitle the bearer to a cash discount.
This is a major breakthrough with one of the largest concerns in this line of business in Canada, and is only the forerunner of many more such deals to come. Complete details will be available shortly, and adds Jim, ‘’This is just the beginning...”
ila chai) Id_k n ow
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