What's on the air (Nov 1929-Feb 1931)

WAVE-LENGTH GUIDE =j COLUMBIA BROADCASTS SYSTEM NATIONAL BROADCASTING COMPANY CO CO UJ t 3E DIAL READING < <<< << << < <<««<< <*•< <<<<<-*<•<<<*<*-* •4•* <•< < << 1 WKRO WGB-KSD 550 545 2 KLZ-WQAM WFI-WIBO 560 535 3 WWNC-WKBN 570 526 4 WIBW-WNAX WTAG 580 517 5 WMT WOW-WEEI 590 508 6 WCAO-WBEC 600 500 7 WFAN WDAF 610 492 — 8 WLBZ WTMJ-WFLA 620 484 9 WMAL 630 476 10 WAIU 640 468 11 WSM 650 461 12 WEAF 660 454 13 ♦WMAQ 670 447 — 14 WPTF-CKGW 680 441 16 WLW 700 428 — 17 710 422 18 CKAC WON 720 416 20 WSB 740 405 21 WJB 750 400 22 WJZ 760 394 23 WBBM KFAB 770 389 24 WTAB-WEAN WMO 780 384 25 WGY 790 379 — 26 WFAA-WBAP 800 375 27 wooo 810 370 28 WHAS 820 366 29 EOA 830 361 32 WABO 860 349 — 33 WLS-WENR 870 345 35 WGST WJAB 890 337 36 WKY-WJAX 900 333 38 WWJ-KPBO 920 326 39 WDBJ-WBBO 930 322 40 WDAY WCSH 940 319 41 KMBC-CFRB WBO 950 316 44 KDKA-WCFL 980 306 45 WBZ-WBZA 990 303 46 WOC-WHO 1000 300 48 KYW-KFKX 1020 294 50 KRLD KTHS 1040 288 52 WTIC-WBAL 1060 283 53 WTAM 1070 280 54 WBT 1080 278 55 KMOX-WJJD 1090 275 57 WPG-WDBO WBVA 1110 270 58 WISN-KTRH 1120 268 60 WAPI-KVOO 1140 263 61 WHAM 1150 261 62 wowo 1160 258 ~ 63 WOAU 1170 256 65 WOEC WOAI 1190 252 68 WDAE WOAE-WREN 1220 246 69 WNAO-WFBM 1230 244 70 WXYZ-WDSU 1240 242 72 WLBW-KOIL 1260 238 73 WTOC WJDX 1270 236 74 WDOD-WEE 1280 234 75 WJAS-KTSA WEBO 1290 232 76 KFH-WGH WIOD 1300 231 78 WADC WSMB 1320 227 79 KSCJ WSAI 1330 225 80 WSPD 1340 224 81 WFBL EWE 1350 222 85 WHK-KLRA 1390 216 87 WBOM-WOAH 1410 212 91 WHP-WHEC WFJO 1450 207 92 KSTP 1460 205 93 WLAC 1470 204 94 WKBW-KTJF 1480 203 — 95 WCEY 1490 201 WHAT'S ON THE AIR (Registered in U. S. Patent Office) Vol. II. MAGAZINE FOR THE RADIO LISTENER No. 2 Published monthly at Ninth and Cutter Sts., Cincinnati, O., by WHAT'S ON THE AIR CO. Printed in U. S. A. Editorial and circulation offices: Box 6, Station N, Cincinnati, O. Advertising Offices: 11 W. Forty-second St., New York City. Price, 15c. per copy; $1.50 per year. (Copyright, 1930, by What's on the Air Co.) Patents applied for cover basic features of program-finding service offered in this magazine. "Entered as second-class matter Apr. 19, 1930, at the postoffice at Cincinnati, O., under the Act of March 3, 1879." HOW TO FIND THE PROGRAM YOU WANT WHEN YOU WANT IT and hour when program is wanted. The program-finding service covers the hours of 6 to 12 p. M. for each day in the month, Eastern Standard Time, or from 5 to 11 p. M., Central Time. Simply turn to the page bearing date Select from index in panels at center of page particular program or type of program you prefer, then locate on schedule chosen symbol at nearest point (by use of State index) from which it is being broadcast. Or, if you prefer, check symbols of favorite stations against index of symbols in panels at center of page until you locate type of program for which your particular mood calls. HOW TO USE THE WAVE-LENGTH GUIDE Draw lines from the stems of arrows pointing to the wave lengths of stations with which you are familiar to the respective points on the scale to the right corresponding to the points on the detector dial of your set where these stations "come in." After you have drawn about a dozen of these lines you will have a guide to all of the stations in the country. For example, if Station WEAF, which is on channel No, 12 — which means it operates on a frequency of 660 kilocycles and 454 meters — comes in on your set at 74, and Station WLW, on channel No. 16, comes in on your set at 67, stations on channels 13, 14 and 15 necessarily must come in at points between these two locations on your dial. TO MAKE A LONGDISTANCE TEST (DX) Ascertain which of your local stations are broadcasting chain features at the moment. Tune in one of these and find out what number is being rendered. Then start your detector dial at either end of its arc and turn slowly. As soon as you hear the same number, note your dial setting and check back to the column showing wave lengths," thus ascertaining the approximate wave length of the station you are receiving. To the left of this column you will find the call letters of stations on the wave length of that station and those having approximately that wave length. Reference to the schedule of programs applying to the time you are listening will show you which of these stations is broadcasting the program to which you are listening, and you can thus identify it without having to wait for call letters. AGENTS WANTED! Take orders for What's on the Air subscriptions in your community. Every radio home a good prospect. Your friends and neighbors will enjoy this new radio program directory and magazine. Full or part time work. Liberal offer to both men and women. Write for our proposition to agents. Circulation Manager, What's on the Air, Ninth and Cutter Sts., Cincinnati, O. TO ADVERTISERS What's on the Air is growing daily. The story of the phenomenal growth of What's on the Air is intensely interesting. Within a period of ten months this publication has built up a guaranteed net paid circulation in excess of 200,000. A. B. C. applicant. What's on the Air has a useful life of thirty days each month — it becomes a part of the radio receiver in the home. It is used daily by thousands of subscribers. Its pages offer an advertising tie-up with broadcast programs that is unique and result-producing. Complete details will be sent on request to What's on the Air, 11 W. Forty-second St., New York, N. Y. aMswnk