When the movies were young (1925)

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CHAPTER XXVI THE OLD DAYS END |*T was being hinted in the spring of 19 13 that Biograph **■ was having a change of heart about the secrecy regarding their players, and that they might end it. Contrary to the policy of other companies, their scheme was not to give the popular players the first publicity, but the directors and camera men. D. W. Griffith would thus head the honor list — his name to become identified with a certain class of strong and highly artistic drama; Dell Henderson next — farce comedies; Tony O'Sullivan — melodrama; Billy Bitzer — photography; lastly — the actors. The Biograph had always held to the policy that they were an "institution," and as such, the value of their pictures did not depend on an individual. Sufficient that it was a "Biograph." Apparently, they now felt they had reached a place so firmly fixed in public esteem through the fine quality of their pictures, that giving credit to individuals could not in any way react on them. So D. W. Griffith became the first Biograph star. Biograph's policy he afterwards took to himself. He is still the "star" of his productions. His actors continue as "leading people" as long as they stay with him. And when they go on to bigger money and names in bigger type with other companies and under other directors, some succeed and some do not. Maiy Pickford was one who did. 221